10/08/2014

What the Upcoming Holiday Season Has to Do with Your Website's Uptime

Believe it or not, the holidays can play a big role in your website's uptime and, as a result, your website downtime as well. You may think that you have your ducks in a row, but the fact of the matter is that a number of factors can come into play when it comes to keeping your site up and running during the upcoming holiday season. For example, did you know that if you are on a shared hosting plan, the amount of traffic that another website experiences can affect the stability, performance, and uptime of your own site? Over the next few weeks here at Alertra we will be talking about how the upcoming holiday season may pose a problem in regards to website downtime and what measures you can put into place to ensure that your site isn't affected by any unnecessary performance issues or outages.

What Do the Holidays Have to Do With Website Downtime?

Believe it or not, the holiday season has a lot to do with website downtime. First you must consider the fact that a number of businesses rely heavily on holiday sales for a bulk of their annual profits. If a site goes down during this period, the loss to a site's profits can be catastrophic. At a time when sales are at their highest, the last thing you want is for your site to experience downtime, even if it that downtime is for a few minutes. For every minute your site is down during the holiday season, your business is losing money and losing money is something that no business can afford to do.

Things to Consider

When it comes to ensuring that your website is ready for the holidays, there are a few things you need to take into consideration.

  • Are you with the right hosting service?
  • Do you have the right hosting plan?
  • Are you prepared for the holiday website traffic?
  • Do you have a failsafe plan in place?

You need to be sure that you have the right answers to all of these questions if you want to ensure that your website is prepared for the holidays. Whether your site is a start-up and you have yet to see the havoc the holiday season can wreak or you're a ecommerce veteran who knows what is coming in the next few months, it is time to prepare for this year's holiday traffic. With Alertra, you can be sure you are prepared for what the holidays may throw your way.