10/04/2018

3 Key Dimensions For Evaluating Website Hosting Providers

Having a good web hosting is one of the major cornerstones of success for any online website. Without the right kind of hosting service, you can never achieve the success that you are seeking for your business. A hosting service is crucial for launching your website. You should choose the service provider carefully in order to make sure that you are getting the best provider for your business needs. On one dimension, a good web hosting provider can enhance your ROI in concrete measurable terms. However, a low-quality hosting solution can lead to poor website performance and unwanted downtime. The effects of which are not straightforward to measure. Low-quality hosting can eventually cause you to lose potential customers and lower the revenue that you could have earned.

Here are some of the factors or dimensions that you should look out for when you are looking to choose a suitable web hosting service provider.

Speed

One of the major things that can make or break your online business is its loading speed. Poor speed can not only make you lose your customers but it can also get your brand a bad reputation that can be very hard to recover from. Good website loading speed also has a direct impact on your conversion rates. The quicker your website and web pages load, the greater are the chances of customers buying goods from your website. Web hosting speed is, therefore, a very important aspect when it comes to managing an online business. You should check the various service packages that are offered by a hosting company before you choose one for your business. You should also learn about the various options for upgrading your web hosting plan. The speed of hosting also depends on the type of server that you choose. For instance, shared hosting comes at a cheaper rate but they are almost always slower than the dedicated servers or VPS hosting plans. If you still need to go with a shared server, then you should definitely consider a VPS or virtual private server which can offer you more guaranteed memory, CPU and allocation of disk space that can provide you with better speed, performance and increased ROI.

Site Uptime

The web hosting service provider that you opt for should be able to manage website downtime effective and make sure that such downtimes are kept in the minimum. Downtime for your website would mean loss of business. It can also have an adverse effect on SEO. The web hosting service provider should also be able to perform regular upgrades to the web server and do regular maintenance works to keep up the site uptime.

Security

With the rising incidents of cybercrime, it is of utmost importance that you find yourself a web hosting service that has the optimum security in place for its web servers. This is even more important when you are dealing with sensitive customer information that is used while doing online transactions. The web hosting company should make use of special encryption methods that can help to protect all sensitive data and information that you regularly handle through your website.